Year
2024
Client
Glen Mascarenhas
Category
Business
Product Duration
3 - 4 Weeks
We managed Cluckin’s social media presence through consistent posting, page maintenance, captioning, audience interaction, and overall feed direction. The focus was to build a page that felt active, personality-driven, and aligned with the brand’s tone.
We developed performance marketing strategies focused on increasing reach, awareness, and conversions through platform-native creatives and audience targeting. Campaign planning prioritised engagement, local visibility, launch communication, and customer acquisition.
We created printable brand assets and promotional creatives for offline communication, including in-store branding, marketing collateral, offers, and campaign-led visual communication that stayed aligned with Cluckin’s identity.
We handled content ideation and execution with a focus on humour, trends, and engagement-driven storytelling. The strategy moved beyond traditional food showcasing to create content that encouraged recall, reactions, and repeat audience interaction.
